OUR MISSION

As a 501(c)(3) nonprofit organization, Friends of the Festival focuses on developing, producing, and managing community events in the Tennessee Valley. Using 40+ years of experience, we lend our expertise, resources, and partnerships, providing a full spectrum of services to meet specific event planning needs.

OUR VISION

To be the Tennessee Valley’s leading force in community engagement, renowned for delivering entertaining and accessible events that enrich lives and transform public spaces into vibrant destinations where all feel welcomed and connected.